Zircon Jewelry

Zircon Jewelry – A Sophisticated Brand Identity for a Luxury Jewelry Store Zircon Jewelry is a luxury store offering a refined collection of silver jewelry for both women and men, along with premium international watches. The client requested a highly distinctive and clear brand identity to stand out in a highly competitive market, both in a physical retail location and online, where a significant portion of sales is generated. To meet these requirements, a classic and elegant typeface was chosen, enhanced with a unique touch within the "Z" letter. A diamond-shaped element in turquoise was incorporated into the design, selected from a palette of colors presented to the client, adding a luxurious and recognizable feel to the brand. The result is a timeless and captivating logo that reinforces Zircon Jewelry’s premium positioning in the market.